Update on use of Mobile Wallets in US & UK

Mobile Wallet

  Mobile Wallet

 

For those of you followed my earlier blog on Mobile wallets (http://bit.ly/YOTZrS) the message its pretty much the same (http://bit.ly/VF4lJR) talks about the US market place which not surprisingly is further advanced than UK & Europe.
 
The article (http://bit.ly/WK2aCI) deals with situation in UK using the the same data set  mention in the earlier article but also also brings up some new statistics. But the general message for UK is that consumers like you and me are still concerned about security and it goes on to talk about how many consumers surveyed identified a lack of in-store promotion of contactless payment. The study also found that staff were frequently uninformed about contactless payment, unsure whether the stores accepted it, and unaware of minimum payment requirements or upper limits.

So the players who are trying to convert us consumers – you need educate your own staff as well as consumers – get your act together if you are serious about mobile wallets in the UK.

Comments are closed.